Advertising and public relations

FILE - In this Wednesday, Dec. 13, 2017 file photo, Sir Martin Sorrell, CEO of WPP, visits the New York Stock Exchange in New York. Martin Sorrell is stepping down as chief executive of WPP, the world's largest advertising agency, following allegations of personal misconduct. Sorrell, who led WPP for the past 33 years, had been accused of misuse of company assets. He resigned in the evening of Saturday, April 14, 2018 after the investigation concluded. (AP Photo/Mark Lennihan, file)
April 16, 2018 - 6:13 am
LONDON (AP) — Shares in WPP, the world's biggest advertising company, have fallen as much as 5.6 percent amid speculation it will be broken up after the resignation of CEO Martin Sorrell. Sorrell, who built WPP into a conglomerate during his 33 years at the helm, stepped down after an investigation...
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FILE - In this Wednesday, Dec. 13, 2017 file photo, Sir Martin Sorrell, CEO of WPP, visits the New York Stock Exchange in New York. Martin Sorrell is stepping down as chief executive of WPP, the world's largest advertising agency, following allegations of personal misconduct. Sorrell, who led WPP for the past 33 years, had been accused of misuse of company assets. He resigned in the evening of Saturday, April 14, 2018 after the investigation concluded. (AP Photo/Mark Lennihan, file)
April 15, 2018 - 7:56 am
LONDON (AP) — Martin Sorrell is stepping down as chief executive of WPP, the world's largest advertising agency, following allegations of personal misconduct. Sorrell, who built WPP into a global brand during his 33 years at the helm, had been accused of misusing company assets. He has denied any...
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FILE- In this March 29, 2018, file photo the logo for Facebook appears on screens at the Nasdaq MarketSite in New York's Times Square. Facebook made $40 billion in advertising revenue last year, second only to Google when it comes to its share of the global digital advertising market. Even with a recent decision to stop working with outside data brokers to help advertisers target ads based on things like offline purchases or credit history, this number is expected to grow sharply this year. (AP Photo/Richard Drew, File)
April 13, 2018 - 6:23 pm
NEW YORK (AP) — If you want to tailor a Facebook ad to a single user out of its universe of 2.2 billion, you could. Trying to pitch your boutique bed and breakfast to a 44-year-old "trendy mom" who lives in Seattle, leans conservative and is currently traveling in the Toronto area but hasn't booked...
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Facebook CEO Mark Zuckerberg testifies before a joint hearing of the Commerce and Judiciary Committees on Capitol Hill in Washington, Tuesday, April 10, 2018, about the use of Facebook data to target American voters in the 2016 election. (AP Photo/Andrew Harnik)
April 10, 2018 - 11:56 pm
WASHINGTON (AP) — The Latest on Facebook's privacy scandal and Mark Zuckerberg's congressional testimony (all times local): 8:20 p.m. Discussion forum company Reddit issued its transparency report for 2017 during Facebook CEO Mark Zuckerberg's Senate appearance, saying it had found and banned 944...
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Facebook CEO Mark Zuckerberg testifies before a joint hearing of the Commerce and Judiciary Committees on Capitol Hill in Washington, Tuesday, April 10, 2018, about the use of Facebook data to target American voters in the 2016 election. (AP Photo/Alex Brandon)
April 10, 2018 - 8:00 pm
NEW YORK (AP) — Mark Zuckerberg insisted once again Tuesday that Facebook doesn't sell your data, calling it a common misconception people have about Facebook. Here's a look at his remarks. ZUCKERBERG: "We do not sell data to advertisers," the Facebook CEO testified during a Senate hearing. "What...
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FILE - In this Wednesday, July 20, 2016, file photo, conservative political commentator Laura Ingraham speaks during the third day of the Republican National Convention in Cleveland. Ingraham returned to Fox News Channel, Monday, April 9, 2018, with a passionate speech about what she called "Stalinist" liberal bullies attempting to stifle the free speech of conservatives. Several advertisers have dropped her program after she tweeted about a Parkland, Florida school shooting survivor supposedly whining about colleges he didn't get accepted into. (AP Photo/Mark J. Terrill, File)
April 09, 2018 - 11:36 pm
NEW YORK (AP) — Fox News Channel's Laura Ingraham returned to work with defiance Monday, denouncing a "Stalinist" effort by liberals to stifle the free speech of conservatives and promising to make fighting it her new cause. She made no mention of the advertisers who had abandoned her own program...
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In this combination photo, Fox News personality Laura Ingraham speaks at the Republican National Convention in Cleveland on July 20, 2016, left, and David Hogg, a student survivor from Marjory Stoneman Douglas High School in Parkland, Fla., speaks at a rally for common sense gun legislation in Livingston, N.J. on Feb. 25, 2018. Ingraham is expected back at work on Monday, April 9, 2018 following a backlash by advertisers upset over her tweet mocking a the Parkland, Florida, school shooting survivor. (AP Photo/J. Scott Applewhite, left, and Rich Schultz)
April 07, 2018 - 3:36 pm
NEW YORK (AP) — Fox News Channel host Laura Ingraham is expected back at work on Monday following a backlash by advertisers upset over her tweet mocking a Parkland, Florida, school shooting survivor. Her one-week vacation served as a cooling-off period. The number of companies saying they would not...
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FILE - In this June 21, 2017, file photo, Facebook CEO Mark Zuckerberg speaks during preparation for the Facebook Communities Summit, in Chicago. Facebook has been secretly deleting some of Zuckerberg’s texts sent through its Messenger application to people for several years, an option that hasn’t been available to most of the social network’s 2.2 billion users. The company acknowledged it had been removing Zuckerberg’s messages from Messenger inboxes in a statement Friday, April 6, 2018 after TechCrunch first reported the tactic. (AP Photo/Nam Y. Huh, File)
April 04, 2018 - 12:49 pm
NEW YORK (AP) — Now that Mark Zuckerberg is set to testify before Congress, he'll need to seek advice not just from lawyers but also from communications specialists on addressing Facebook's privacy fiasco. Public-relations experts who have prepped CEOs before say that congressional hearings are...
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In this combo of file photos, Apple CEO Tim Cook speaks on the new Apple campus on Sept. 12, 2017, in Cupertino, Calif., left, and Facebook CEO Mark Zuckerberg speaks at the F8 Facebook Developer Conference on April 12, 2016, in San Francisco, right. On Wednesday, March 28, 2018, Cook said his company wouldn’t be in the situation that Facebook finds itself in because it doesn’t sell ads based on customer data like Facebook does. Zuckerberg responded in a podcast on Monday, April 2, saying that the idea that Facebook doesn’t care about its customers is “extremely glib.” (AP Photo/Eric Risberg, File)
April 02, 2018 - 11:23 am
NEW YORK (AP) — The CEO of Facebook is defending its advertising-supported business model. Mark Zuckerberg's defense comes after Apple CEO Tim Cook said his company wouldn't be in Facebook's situation because Apple doesn't sell ads based on customer data the way Facebook does. Zuckerberg responded...
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FILE - In this Nov. 9, 2017, file photo, Facebook CEO Mark Zuckerberg meets with a group of entrepreneurs and innovators during a round-table discussion in St. Louis. As Zuckerberg prepares to testify before Congress over Facebook’s privacy fiasco, public-relations experts who have prepped CEOs before have plenty of advice on handling the hot seat. (AP Photo/Jeff Roberson, File)
April 01, 2018 - 10:27 am
NEW YORK (AP) — As Mark Zuckerberg prepares to testify before Congress over Facebook's privacy fiasco, public-relations experts who have prepped CEOs before have plenty of advice on handling the hot seat. Among them: Appear sympathetic and be ready for a beating. Take responsibility. Don't feign...
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